With the success of the recent "Mamma Mia" film (based on the long-running Broadway play based on ABBA songs), I've read a thing or two in the New York press lately about ABBA songs being merely "popular" and/or "shallow"... Are you kidding me? (What dumb 23-year-olds or willfully ignorant PC 40-year-olds are writing this stuff?)
For example: "Knowing Me, Knowing You" (video below) and "The Winner Takes It All"... Shallow? I find these songs to be pretty hard-core emotional stuff.